Innovation Masterclass with Peter Hinssen & Seb Chan (EN)

Author, keynote speaker and nexxworks founder Peter Hinssen explains why innovation is not only for start-ups and digital companies, but also for other organisations that aim to grow and flourish. In his latest book ‘The Phoenix and the Unicorn’, he examines how sectors that do not belong to the usual suspects can reinvent themselves.

Seb Chan is Chief Experience Officer in the Australian Centre for the Moving Image in Melbourne. The thread running through his work: how can technology enrich the experience of culture  ? Seb is one of the founders of the famous Pen at the Cooper Hewitt Smithsonian Design Museum in New York.

Innovation is not only about product innovation, but also about market trends and corporate culture. Learn all about it during this masterclass!


Leen Driessen & Fredo De Smet


Karolien Debecker

Wed 16.1215:30 — 16:30